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Amazon Launches Group Gifting Service On Facebook

Seattle-based Amazon.com has launched a new service, letting users send birthday messages--and Amazon.com gift cards--via Facebook. According to Amazon, its new Amazon Birthday Gift service makes it easier for friends to join together to send gifts to their Facebook friends, and also lets other friends add their own contributions that that birthday gift. The group gifting service is tied directly to Facebook. To launch the service, Amazon.com said it would give users a $3 Amazon.com credit for trying the service.


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