Microsoft Integrates Klout Into Bing, Makes Investment

Microsoft has integrated social influence tracking firm Klout into its search engine, Bing, and also made a strategic investment in Klout as a part of the deal. Klout announced the move Thursday afternoon. Bing is now including Klout's scores as part of its searches, in the "People Who Know" section of its sidebar. Financial details of the strategic investment were not announced. More information »