TOP NEWS

Persona Takes On Social Media Reputations

Seattle-based Persona said this week that it has launched an effort to develop tools to help Facebook, Twitter and Google+ users protect their professional reputations on social media. The startup--led by former aQuantive exec Lee Sherman--said it will help flag offensive photos, posts, and other inappropriate content from their social networking stream. The firm, which has yet to launch its product, said it will offer a limited "Base" version of its service along with a "Pro" version later this summer. Sherman was most recently President of Razorfish/aQuantive, and also served at Cap Gemini.


LATEST HEADLINES

More Headlines

BROWSE ISSUES