Seattle-based PopCap Games announced this morning that it has launched new version of its Bejeweled and Bejeweled Blitz titles on the iPhone. According to PopCap, the new adaptations of the title are part of a "new strategic direction" for its franchise on mobile platforms. PopCap said it will retire Bejeweled 2 for iPhone and iPod Touch, in favor of new high resolution graphics and support for the Retina display, new game modes, and other features of the new titles. Bejeweled will cost $0.99. Bejeweled Blitz is free.