Friday, July 10, 2015

Rexter Launching New CRM Product

Rexter, one of the companies in the Microsoft Digital Work Accelerator program, said today that it is launching a new product at the accelerator's Demo Day today, a new customer relationship management tool called Rexter360. Rexter said its software is helps users by applying a scientific, mathematical calculation of relationship strength and engagement level to figure out who to call to advance sales, connecting with existing, CRM systems. The tool helps improve the effectiveness of sales teams, by figuring out which contacts are most likely to produce sales or keep opportunities alive.