Zillow Snags Real Estate Blogger

Seattle-based Zillow is ramping up its social media outreach efforts with a new hire, saying Thursday that t has named Jay Thompson, a real estate blogger, as its new Director of Industry Outreach and Social Media. Thompson was the founder of the blog The Phoenix Real Estate Guy, as part of running Thompson's Realty, an independent real estate brokerage based in Phoenix. Zillow said it is building up its team which will help real estate agents grow and market their business. Thompson is moving to Seattle to join Zillow.