Monday, May 4, 2009

Zooppa Trumpets Jones Soda Campaign

Seattle-based Zooppa.com, an online site which is focused on user-generated advertising and social networking, said Monday that the firm has completed two campaigns for Jones Soda. According to the firm, the two campaigns included an effort which allowed Zooppa members to "redefine" the Jones Soda brand, and one to help launch Jones new GABA natural performance drink. Zooppa asks users to submit their own, user-generated video advertising to win contests.