Wednesday, September 10, 2008

SinglePoint Partners With Ad Networks

Bellevue-based SinglePoint, which provides mobile advertising and marketing services over wireless, announced this morning that the firm has integrated its ad insertion products with three mobile ad networks. According to the company, it has inked deals with Ringleader Digital, JumpTap and 4INFO to insert their inventory into SMS/MMS text message campaigns. Financial impact of the deal was not disclosed. SinglePoint manages SMS campaigns for a number of interactive TV shows; the firm said the inventory included in the deal includes TV shows on Bravo, NBC Universal, MTV, FOX, The CW and others.