Thursday, September 20, 2012

Medio Systems Launches New Product

Seattle-based Medio Systems has launched another analytics product, saying today that it has launched Clustomers, a product which helps companies identify factors driving user retention and engagement in their mobile or web customers. The firm said the product uses its big data analytics service to help companies analyze their users, such as figuring out what kinds of users are most likely to use or stop using their app; analyzing the lifetime value of users; and much more. The company said the new module is part of its inGenius predictive analytics product. Medio is backed by Accel Partners, Trilogy Equity Partners, Frazier Technology Ventures and Mohr Davidow Ventures.